This Privacy Policy explains how Sugarhill Inc Ltd collects, utilizes, and safeguards your personal data when you use our website and services. We have structured this policy to make it easy for you to navigate and understand your rights.

1. Important Information and Who We Are

Purpose of this Policy

This document outlines our practices regarding the collection and processing of personal information when you visit this website, communicate with us, or subscribe to our updates. Our website is not intended for use by children, and we do not intentionally gather data related to minors.

Data Controller Sugarhill Inc Ltd is the data controller responsible for your personal information and this website (collectively referred to as “Sugarhill”, “we”, “us”, or “our” throughout this policy).

If you have any questions regarding how we handle your data or if you wish to exercise your legal rights, please reach out to us using the contact information provided in Section 10 below.

2. The Data We Collect About You

“Personal data” refers to any information capable of identifying an individual. We may collect, store, and process various categories of personal data, including:

  • Identity Information: First name, last name, and username.
  • Contact Information: Email address, telephone numbers, and billing/delivery addresses.
  • Professional Information: Job title and company name.
  • Technical Information: Internet Protocol (IP) address, login data, browser type/version, time zone, operating system, and device identifiers.
  • Usage Information: Details regarding how you navigate and interact with our website and services.
  • Marketing Information: Your preferences for receiving promotional materials from us and our partners.

We may also collect and use Aggregated Data (such as statistical or demographic data). While derived from your personal data, this information does not directly or indirectly reveal your identity and is therefore not considered personal data under law.

3. How We Collect Your Data

We gather information through several different methods, including:

  • Direct Interactions: You may provide us with your Identity and Contact data by filling out forms on our site or communicating with us via phone, email, or post. This includes when you inquire about our services, subscribe to our newsletter, or provide feedback.
  • Automated Technologies: As you browse our website, we automatically collect Technical and Usage data using cookies, server logs, and similar tracking technologies.
  • Third Parties: We may receive data about you from third-party analytics providers (such as Google) or advertising networks.

4. How We Use Your Personal Data

We will only use your personal information when legally permitted to do so. Most commonly, we rely on the following legal grounds:

  • Contractual Necessity: When we need to perform a contract we are about to enter into or have entered into with you.
  • Legitimate Interests: When necessary for our legitimate business interests (or those of a third party), provided your fundamental rights do not override those interests.
  • Legal Obligation: When we must comply with a statutory or regulatory requirement.
  • Consent: When you have actively opted in to receive direct marketing communications.

Primary Uses

We use your data to manage our client relationships, administer our website, improve user experiences through data analytics, and deliver relevant marketing content.

Marketing & Opting Out

We strive to provide you with choices regarding marketing communications. You can ask us to stop sending you promotional messages at any time by clicking the “opt-out” or “unsubscribe” link at the bottom of any marketing email, or by contacting us directly.

5. Sharing Your Personal Data

To operate our business effectively, we may need to share your personal data with trusted third parties, including:

  • Service providers acting as processors (e.g., website hosting, IT support, and analytics tools).
  • Professional advisers including lawyers, bankers, auditors, and insurers.
  • Regulatory authorities or law enforcement agencies when legally required.

We strictly require all third parties to respect the security of your data and treat it in accordance with the law. They are only permitted to process your data for specified purposes and per our explicit instructions.

6. International Data Transfers

Some of our external third-party service providers may be based outside of the United Kingdom. Whenever we transfer your data outside the UK, we ensure a similar degree of protection is afforded to it by implementing legally recognized safeguards, such as utilizing standard contractual clauses or verifying that the provider is certified under applicable international data privacy frameworks.

7. Data Security

We have implemented robust security measures to prevent your personal data from being accidentally lost, altered, disclosed, or accessed without authorization. Access to your personal information is limited strictly to employees, contractors, and agents who have a legitimate business need to know. They are bound by strict duties of confidentiality.

8. Data Retention

We will retain your personal data only for as long as is reasonably necessary to fulfill the purposes for which it was collected, including satisfying any legal, accounting, or reporting obligations. To determine the appropriate retention period, we consider the volume, nature, and sensitivity of the data, as well as the potential risk of unauthorized use.

9. Your Legal Rights

Under data protection laws, you possess specific rights regarding your personal data, including the right to:

  • Request access to your personal data (a “subject access request”).
  • Request correction of incomplete or inaccurate data.
  • Request erasure of your data when there is no good reason for us to continue processing it.
  • Object to processing based on legitimate interests or for direct marketing purposes.
  • Request the transfer of your data to you or a third party.
  • Withdraw consent at any time where we rely on consent to process your information.

To exercise any of these rights, please contact us using the details below. We aim to respond to all legitimate requests within one month.

10. Contact Details

If you have any questions about this Privacy Policy, your privacy rights, or how we handle your data, please contact us:

Sugarhill Inc Ltd

Email: Studio@sugarhillfilms.com

Telephone: +44 7710 434 373

Postal Address: The Old Cottage,

Reigate Road,

Buckland,

Surrey RH3 7BG

11. Complaints

You have the right to lodge a complaint at any time with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to address your concerns directly before you approach the ICO, so please contact us in the first instance.

12. Changes to This Policy

We keep our privacy policy under regular review. This version was last updated in July 2026. Please keep us informed if your personal data (such as your email address) changes during your relationship with us so we can keep our records accurate.

13. Third-Party Links

Our website may contain links to third-party websites, plug-ins, and applications. Clicking on those links may allow third parties to collect or share data about you. We do not control these external sites and are not responsible for their privacy statements.